FOUNDED
in LAS VEGAS NV. 2012.

Official Genius is a “new” Aim High clothing apparel and sucessories brand focused on unique high-quality manufacturing and classic design.

We make products inspired by the juxtapox of being a modern genius. We incorporate classic designs based on traditional and nontraditional art combined with the aesthetics of streetwear, and sportswear. Our evolving list of inspirations are primarily the subcultures we grew up influenced by from science fiction movies and video games to skateboarding, snowboarding, glass art, comic cons, toy conventions, music festivals and the friends we make from the gatherings within these subcultures that allow us to feel like a kid again. These unique OG cultures of offical genius have created meaningful connections and allowed us to prosper by simply being non-apologetically who we are shining from within. The result is our ever evolving interpretation of traditional men's essential clothing items, and successories with a mix of technical touches and unique fabric combinations.

We represent the OG’s that dream their lives and live their dreams. Aim HIgh - Official Genius